SOCIAL MEDIA

Ditch What You Know, And Open Your Mind To Multi-Channel Search

For many business owners looking to generate more revenue online, the typical question that naturally arises is whether you’re going to spend your marketing budget on SEO or PPC? Now, in the days of old, you didn’t ever really have to understand the logistics of either of these in order to attract customers online; you …

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F-Commerce – What is it? And why have you never heard of it?

F-Commerce (or Facebook Commerce) is essentially shopping through Facebook by means of an eCommerce store embedded within the social network. And, just as you’re probably thinking – ‘Who would buy something on Facebook, why not just visit their website?’- I’m going to explain why that’s a logical thought to have made, and why so many …

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Marketing Tips To Generate More Business This Winter

The planning, organisation and execution of a marketing strategy is not always such a straightforward process. However, there are literally tons of creative marketing tips to explore in order to generate more business for your company, without blowing up your entire marketing strategy. Marketing Tips Well, in this blog we have combined a list of …

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What Influence has Social Media had on the EU Referendum?

Over recent weeks it has been almost impossible to avoid talk around the EU Referendum, as everyone across the globe has given an opinion on whether the United Kingdom should remain IN or vote OUT of the European Union. But what role has social media played in the campaign? According to the Electoral Commission, last …

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Digital Marketing: Agency vs. In-House

A strong digital marketing strategy can make or break the overall success of your business, so when thinking forwards into the next financial year, one element of your business plan which may cause some confusion is whether to outsource your marketing to an expert agency, or whether to alternatively invest into this area of your …

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Why Social Media is Pivotal to Content Marketing

While many see content marketing and social media as two separate strategies, they are more entwined than you may realise, leaning on each other in order to achieve maximum success. Social media itself is particularly necessary for two processes within your business; engaging with your audience, and distributing content. Utilising social media within your content …

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