What is Paid Social?

Utilising social media for your business has now become a crucial part of digital marketing, putting your brand in reach of your customers through the likes of Twitter, Facebook and Instagram. By taking advantage of paid social advertisements, you can turn your customer’s news feed into opportunity for your online business.

Why Do You Need Paid Social?

Organic social media doesn’t have the impact it once had, with the various networks now saturated with businesses and individuals. Having a social media marketing (SMM) strategy can ensure your brand is being advertised exactly where your customers are spending their time.

How Can Paid Social Help You?

A paid social strategy can target your desired audience by demographics and interests, making sure the right people see your business at the right time. Quickly generating impressive results, social media marketing can also give you a great insight into customer behaviour. With easy-to-measure metrics, paid social can increase brand awareness and provide a return on investment.

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Our Methods

We utilise a range of tools and strategies to make sure that you’re getting the most out of your social media channels. From carrying out data research to providing tailored ads, our paid social team have the capacity to take your brand and make it a success across some of the biggest social networks.

seo block8 Paid Social advertising

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seo block11 Data Research

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seo block12 Facebook Advertising

With over 2 billion users and a large portion of the social media market share, Facebook is one of the biggest fish in an ever-expanding pond. If you want…

seo block13 Linkedin Advertising

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Sometimes you need something a little different to reach out to your customers and engage with them on a much friendlier level. After all, your social media channel is…

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Convert your online followers into customers with our tailored paid social strategies.

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Gorvins Solicitors

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Web Design

Neon Creations

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Digital PR

Meeting Zone

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Digital PR

How we work

Our paid social team understand that your social channels should be personable and approachable, telling your brand’s story in a way that cuts through the noise. By tailoring your paid social strategy to your needs, the results speak for themselves.

Social Building Audience

Building your audience

Whether you’re starting from scratch or you already have a social media presence, we can take your profile and begin to build an audience that will bring your brand closer to those most likely to engage with your business.

Social Tailored Ads

Tailored ads

By creating paid social ads that are tailored to your products and services, we can directly target your customers through a range of different formats, using creative ad copy and images or video to really get your message across.

Social Reporting

Reporting

Reporting back to you on your paid social campaigns, we can really show you the value of investing in your social channels. By gaining insights into the success of different ads, we can continue to adjust and adapt your social media presence according to what works and what doesn’t.