Data Research

Because knowing your audience is knowing your brand

Market research is one of the most fundamentally important aspects of any business. And, guess what? Social media is absolutely no different. But, in order to know what will float and what will sink on social, you need to know what your audience like, what they’ll share and what will downright bore them.

How can Data Research help?

Behind the scenes of social, there’s a locked door of industry-driven data that provides insights about customers, what they like and what they don’t. At Digital Next, we have the key to that door.

When we create a social media strategy for you, we’ll do so armed with knowledge about your customer’s social activity through a full data research plan. And, by knowing who your audience is, we can help you create a powerful online presence on Facebook, Twitter, Instagram and Youtube, and that’s just the tip of the iceberg.