⅘ People Start Their Purchasing Journey On Google!
With this in mind, Google Shopping as a marketing channel can not be dis-regarded. By enquiring about our quality PPC management packages and Google Shopping campaigns today, we can work with you to achieve growth for your business.
Must-Have Marketing For Ecommerce Brands
Google Shopping campaigns don’t just get you noticed by your audience; they drive sales. Our team can create and implement Google Shopping campaigns that will entice customers to click through to your website and make a purchase. We have the knowledge and experience to create product inventory feeds to help you list your key products on Google.
Work With A Google Certified Agency
Google uses product data to display its Google Shopping ads, giving ecommerce brands an effective way to advertise physical products online. It also has a proven track record of driving sales and traffic to your website. We work to maximise your Google Shopping performance by understanding your products, your competitors and your opportunities.
Your Google Shopping Campaign
Every business is different, but with ecommerce, the end goal is to attract customers and sell products. We understand the importance of getting your products in front of prospective buyers, and how to do it in a strategic way. Each month of the campaign, we will endeavour to monitor, report and adjust where necessary to keep you at the top of your game.
Show Your Products To More Shoppers and Convert!
The stats don’t lie, Google Shopping Ads prove themselves to be profitable for eCommerce businesses. Google Shopping adverts convert 30% more clicks than simple Google search ads! By teaming up with a professional Google Shopping agency, not only will we help you in the initial setup process we will manage your campaigns too. Offering regularly monthly reporting, making sure your business is getting the most out of your Google Shopping campaign.
Who Should Utilise Google Shopping Campaigns?
Google Shopping ads are designed specifically for retailers. Allowing them to make the most out of the reach Google has, by displaying their products to potential customers and directing them to exactly where they need to go to buy the product they see in their results.
For example, a customer searching for a ‘black midi dress’ may be shown a range of results, but by using Google Shopping Ads, you can guarantee that your products are displayed and seen by potential customers. Increasing the visibility of specific products sold on your website. Google Shopping Ads are therefore a great way to push particular products, such as those that are highly sought after and provide your business with the greatest revenue.
Don't Let Your Competitors Steal The Spotlight
Get started with our Google Shopping management services today and see what you've been missing. Make the most of a free consultation with our team to discover how paid advertising can work for your business.
The Benefits Of Google Shopping For Retailers
When it comes to online advertising, Google Shopping ads have become an increasingly popular choice for retailers. These ads are a form of pay-per-click (PPC) advertising, where advertisers pay each time their ad is clicked on by a potential customer. In this section, we will explore the benefits of using Google Shopping ads for retailers.
Increased Visibility and Reach
One of the major benefits of using Google Shopping ads is the increased visibility and reach it provides for retailers. These ads are displayed on the top of search results pages, making them more prominent and easily noticeable to potential customers. Additionally, with Google's vast audience and user base, these ads have the potential to reach a wide range of consumers who may not have otherwise discovered your products. This increased visibility can lead to more clicks and potential sales for your business.
Highly Targeted Ads
Google Shopping ads are highly targeted, meaning they are shown to users who are actively searching for the products or services you offer. This allows you to target specific keywords related to your products and show your ad to interested customers at the exact moment they are looking for it. With this level of targeting, you can ensure that your ads are reaching the right audience and increasing the chances of a potential sale.
Cost-Effective Advertising
Compared to traditional forms of advertising, Google Shopping ads can be more cost-effective for retailers. With PPC advertising, you only pay when someone clicks on your ad, making it a more efficient use of your marketing budget. Additionally, Google allows you to set a daily budget for your ads, giving you more control over your spending and ensuring that your advertising costs stay within your budget.
Detailed Product Information
Unlike text-based ads, Google Shopping ads allow retailers to showcase their products with detailed information such as images, prices, and product descriptions. This helps potential customers get a better understanding of the product before clicking on the ad, increasing the likelihood of a purchase. Additionally, with Google Shopping's automatic syncing with your product feed, any changes or updates made to your product information will be automatically reflected in your ads.
Performance Tracking and Optimization
Google Shopping ads also offer retailers the ability to track and measure the performance of their ads. This allows you to see how many clicks and conversions your ads are generating, as well as which products are performing the best. With this data, you can make informed decisions about optimising your ads to improve their performance and increase your return on investment.
The Benefits Of Working With A Google Premier Partner Agency:
Google Premier Partner agencies are certified by Google for their expertise and experience in managing Google Ads campaigns. As one of these agencies we have a proven track record of delivering successful campaigns for our clients.
Expert Knowledge and Support
One of the primary benefits of working with a Google Premier Partner agency is the access you will receive to our expert knowledge and support. As an agency we have extensive experience in managing Google Ads campaigns and are continuously trained and updated on the latest techniques and strategies for maximising results.
This puts us in a strong position to support you in creating quality and results-driven Google Shopping campaigns that actually generate results. And with our continuous training within Google Ads, we are some of the first to know when it comes to Google updates and developments.
Personalised Campaigns
As a Google Premier Partner we have the capabilities and scope to personalise your campaigns. This means that we can tailor your Google Shopping ads specifically to your target audience and business goals. By understanding your unique brand and products, we can create ad campaigns that stand out from competitors and resonate with potential customers.
Advanced Tools and Technology
With our Google Premier Partner badge, we are fortunate to have access to advanced tools and technology provided by Google. These tools can enhance the management of your campaigns, including automated bidding strategies, advanced targeting options, and performance tracking. This allows us to optimise your campaigns for the best possible results and continuously improve their performance.
Exclusive Beta Testing Opportunities
As a Google Premier Partner agency, we also have access to exclusive beta testing opportunities for new Google Ads features and updates. This gives us early access to test these features and provide feedback to Google, having an early insight into some of the latest developments from Google, we can quickly and efficiently adapt to new ways of creating campaigns and giving you a cutting edge against your competitors.
Proven Results
Finally, working with a Google Premier Partner agency means working with a team that has a proven track record of delivering successful campaigns for their clients. Our partnership with Google and access to their resources and support allows us to consistently achieve strong results for our clients, helping them reach their advertising goals and grow their businesses.
From expert knowledge and support, personalised campaigns, access to advanced tools and technology, exclusive beta testing opportunities, and proven results – a Google Premier Partner agency can be an invaluable asset in creating successful and impactful ad campaigns for your business. So why not reach out to us today and see how we can help take your Google Shopping ads to the next level! Give us a call or access our team via our site to get in touch and begin your journey to achieving maximum results with Google Shopping Ads.
Why Work With Digital Next?
At Digital Next our PPC team comprises Google specialists who have years of experience in their field. We understand how to optimise and prioritise according to your business objectives, monitoring and managing as we go. Making sure your business is noticed by your target audience is what we do best, but we also make sure we keep you in the loop throughout the whole process. You have complete sign off on anything we do, so you can work with us with confidence.
Don't Let Your Competitors Steal The Spotlight
Get started with our Google Shopping management services today and see what you've been missing. Make the most of a free consultation with our team to discover how paid advertising can work for your business.